Title: BREATHE
Advertiser/Client: GREENPEACE
Product/Service: OCEAN DEFENDERS CAMPAIGN
Entrant Company, City: PUBLICIS MOJO, Auckland
Country: NEW ZEALAND
Advertising Agency, City: PUBLICIS MOJO, Auckland
Country: NEW ZEALAND
Executive Creative Director: Nick Worthington
Creative Director: Nick Worthington/Lachlan McPherson
Copywriter: Nick Worthington/Lachlan McPherson
Art Director: Nick Worthington/Lachlan McPherson
Agency Producer: Jodie ari/Corey Esse
Account Supervisor: Anne Lochoff/Fleur Head
Production Company, City: REVOLVER FILM, Sydney
Country: AUSTRALIA
Director: Rey Carlson
Producer: Michael Ritchie (EP) Marge McInnes
Editor: Richard Learoyd/The Whitehouse Post Prod/LA
Sound Design/Arrangement: Peter Miller/Perpetual Ocean/Soundpost
Post Production: Mark Robinson/Animal Logic
To encourage people to protect our oceans and highlight that “the oceans produce 50% of our oxygen” we matched the movements of the tides with the sound of human breathing.
Title: Flashbeer
Advertiser/Client: FOSTER’S
Product: Carlton Draught
Agency: George Patterson Y&R Melbourne
Creative Director: James McGrath
Art Director:Grant Rutherford
Copywriter: Ant Keogh
Agency Producer: Romanca Jasinski
Director: Paul middleditch
Prod. Co.: Plaza Films
Country : Australia
Account Director: Paul McMillan
Account Managers: Dan Beaumont, Sally Chapman
Producer: Peter Masterson,
Director of Photography: Andrew Lesnie
Art Director: Rebecca Cohen
Casting: Kirsty McGregor (McGregor Casting)
Editor: Peter Whitmore (Winning Post)
Choreographer: Lisa Ffrench
Music: “What a Feeling” Written and performed by Irene Cara
Oficial site: Flashbeer
A send up of 80’s dance movies, specifically the film Flashdance. Following Carlton’s “Big Ad”, Flashbeer is a deliberate departure from the epic, special effects-laden ads it sent up, but shares the same “Made From Beer” campaign theme and the sense of humour.
