Title: Triple Distilled - Love
Brand Name: Smirnoff
Agency: JWT
City: London
Production Company: MJZ
Advertiser: Diageo
Product Name: Red Vodka
Creative Director: Nick Bell
Art Director: Ian Gabaldoni
Copywriter: Richard Baynham
Director: Fredrik Bond
Director of Photography: Carl Nilsson
Producer: Anna Hashmi
Lighting Director / Lighting: Carl Nilsson
Agency Producer: Clare Donald
Account Supervisor: Ryan Lieatar
Editor: Tim Thornton-Allan
Music: Jason Johnson
Business Sector: Spirits, Fortified Wines
Market: United Kingdom
Country of Production: United Kingdom
Type: Television & Cinema
Length: 90 seconds
Awards:
Eurobest, 2005 (Eurobest Silver) for Alcoholic Drinks
British Television Advertising Awards (BTAA), 2006 (Shortlist) for Alcoholic Drinks
Advertising Creative Circle Awards, 2006 (Silver) for Best Use of Dialogue
Advertising Creative Circle Awards, 2006 (Silver) for Best Film Art Direction
Advertising Creative Circle Awards, 2006 (Bronze) for Best Idea in 60 Seconds or Over
Advertising Creative Circle Awards, 2006 (Bronze) for Best Sound Design
CLIO Awards, 2006 (Silver) for Editing
Cannes Lions - International Advertising Festival, 2006 (Bronze Lion) for Alcoholic Drinks
British Television Craft Awards, 2006 (Shortlist) for Best Editing
British Television Craft Awards, 2006 (Shortlist) for Best Performance by an Actor
The APA Show / APA 50, 2006
CLIO Awards, 2006 (Bronze) for Beverages/Alcoholic
The same scene plays out three times, and shows a car pulling up at the top of a hill and a man talking to his girfriend. In the first take the man take of his ring and tells the woman he knows about her affair and is leaving her. In the second take some of the dialogue is edited out and the man appears to tell his lover that hes has had an affair. And then in the final take of the same scene the man simply tells the girl that he loves her.
